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Lucrezia Bernocchi
Marketing & Communication
6月 2022

Salone del Mobile 2022 Milano

After two years of restrictions and small-scale events, the Salone del Mobile 2022 officially represented an economic and touristic revival: with visitors from 173 different countries and international buyers, Milan came back to life with its usual frenzy and numerous activities throughout the city.
Architectural firms, emerging brands and others were finally able to get their showcase back by presenting their innovative proposals in the light of a new post-pandemic reality.

Salone del Mobile 2022: focus on sustainability

Sustainability is the watchword of this Salone 2022: the emphasis is on the use of ethical materials and more conscious consumer choices when approaching the world of design. Environmental protection and personal well-being are placed at the centre of every project: the demand for more sustainable materials comes directly from the end consumer, who is increasingly attentive to the protection of the surrounding space.

The big names of the Salone del Mobile

Brera and the historical centre were, as usual, the busiest areas and full of exhibitions, displays and installations.
A major attraction of the year was the Louis Vuitton space, which opened its doors in the newly redeveloped ‘Garage Traversi’ space in San Babila. On the occasion of the tenth anniversary of the Objets Nomades collection, pieces dedicated to lifestyle and the home were presented, created in collaboration with international designers of the calibre of Patricia Urquiola, India Mahdavi, Atelier Biagetti, Barber & Osgerby, Campana Brothers, Raw Edges, etc.
 
(Louis Vuitton, Objet Nomades)

Another relevant ‘fashion/design’ exhibition was the one by Hermes. In the large exhibition space in Via Palermo, the evocative exhibition ‘organised’ into four structures was staged in order to view the objects proposed for the home. The watchword was lightness: cashmere was the master of the entire exhibition, reproposed in different weaves and fabric patchworks, and ceramics shone under the artificial light, bringing out the colours and brilliance.
 
(Hermes)

Completely immersed in nature was the installation ‘Feeling the Energy’ realised for Plenitude: a ‘multisensory’ path through the Brera botanical garden. Installations made of copper proposed sounds, wind or splashes of water, referring to energy and its many ways of being perceived in space. This immersive experience, to the notes of Vivaldi’s “The Four Seasons”, associated energy and nature, making the visitor reflect on this fundamental binomial for everyday life.
During the week of the Show, the urban environment gave way to natural micro-habitats, to help us regain that fundamental and vital contact with the environment that surrounds us.
 
In conclusion, the Show proved to be, as always, a world-class event aimed at highlighting the work and progress of our companies, ambassadors of Made in Italy around the world, unique in their excellence and refinement.
 
(Feeling The Energy, Botanical Garden Brera Academy)

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